This page is your one-stop resource for all the useful links referenced in the book. I’ve compiled them here for easy browsing, allowing you to quickly access the tools, insights, and websites mentioned throughout your reading. Explore and enhance your digital marketing journey with these valuable resources.
Chapter 1
– Google Analytics – https://analytics.google.com/
– Facebook Insights – https://www.facebook.com/business/insights/tools
– Twitter Analytics – https://analytics.twitter.com/
– Semrush – https://www.semrush.com/
– MOZ – https://moz.com/
– SimilarWeb – https://www.similarweb.com/
– Quantcast – https://www.quantcast.com/
– ChatGPT – https://openai.com/chatgpt
– Google Bard – https://bard.google.com/
Chapter 2
– Google Trends – https://trends.google.com/trends/
– BuzzSumo – https://buzzsumo.com/
– Ahrefs – https://ahrefs.com/
– SpyFu – https://www.spyfu.com/
– Tableau – https://www.tableau.com/
– PowerBI – https://powerbi.microsoft.com/
– Google Looker Studio – https://lookerstudio.google.com/
– Brand24 – https://brand24.com/
– Mention – https://mention.com/
– CoSchedule – https://coschedule.com/
– Trello – https://trello.com/
– Xmind – https://www.xmind.net/
– Miro – https://miro.com/
Chapter 3
– Buffer – https://buffer.com/
– Hootsuite – https://hootsuite.com/
– Sprout Social – https://sproutsocial.com/
– Upfluence – https://www.upfluence.com/
– Brandwatch – https://www.brandwatch.com/
– Social Elephants – https://socialelephants.com/
– The Trade Desk – https://www.thetradedesk.com/
– Amazon DSP – https://advertising.amazon.com/products/display-ads
– Criteo – https://www.criteo.com/
– MediaMath – https://www.mediamath.com/
– Google’s Display & Video 360 – https://marketingplatform.google.com/about/display-video-360/
– Lotame – https://www.lotame.com/
– Oracle BlueKai – https://www.oracle.com/cx/marketing/data-management-platform/
– Adobe Audience Manager – https://business.adobe.com/uk/products/audience-manager/adobe-audience-manager.html
– Permutive – https://permutive.com/
– Facebook Ads Format – https://www.facebook.com/business/ads
– Google Ads Formats – https://ads.google.com/intl/en_sg/home/
Chapter 4
– Klear – https://klear.com/
– AspireIQ – https://www.aspireiq.com/
– Grin – https://www.grin.co/
– CreatorIQ – https://creatoriq.com/
– Upfluence – https://www.upfluence.com/
– Heepsy – https://www.heepsy.com/
– Grammarly – https://www.grammarly.com/
– Hemingway Editor – http://www.hemingwayapp.com/
– ProWritingAid – https://prowritingaid.com/
– LinkedIn Analytics – https://www.linkedin.com/help/linkedin/answer/a547077/linkedin-page-analytics?lang=en
– YouTube Analytics – https://studio.youtube.com/
Chapter 5
– Google Keyword Planner – https://ads.google.com/home/tools/keyword-planner/
– Yoast – https://yoast.com/
– All in One SEO Pack – https://aioseo.com/
– Rank Math – https://rankmath.com/
– W3 Total Cache – https://www.w3-edge.com/products/w3-total-cache-pro/
– WP Rocket – https://wp-rocket.me/
– Screaming Frog – https://www.screamingfrog.co.uk/
– GT Metrix – https://gtmetrix.com/
– Google Page Speed Insights – https://pagespeed.web.dev/
– Hotjar – https://www.hotjar.com/
– Crazy Egg – https://www.crazyegg.com/
– Unbounce – https://unbounce.com/
– Leadpages – https://www.leadpages.net/
– Instapage – https://instapage.com/
– Google Optimize – https://optimize.withgoogle.com/
– Optimizely – https://www.optimizely.com/
– Visual Website Optimizer – VWO – https://vwo.com/
Chapter 6
– Mailchimp – https://mailchimp.com/
– ConvertKit – https://convertkit.com/
– Brevo – https://www.brevo.com/
– Campaign Monitor – https://www.campaignmonitor.com/
– Constant Contact – https://www.constantcontact.com/
– ActiveCampaign – https://www.activecampaign.com/
– Drip – https://www.drip.com/
– Klaviyo – https://www.klaviyo.com/
– Ortto – https://ortto.com/
Chapter 7
– Anchor (now Spotify Podcasters) – https://podcasters.spotify.com/
– Podbean – https://www.podbean.com/
– Libsyn – https://libsyn.com/
– Renderforest – https://www.renderforest.com/
– Canva – https://www.canva.com/
Chapter 8
– HubSpot – https://www.hubspot.com/
– Marketo – https://www.marketo.com/
– Salesforce Marketing Cloud – https://www.salesforce.com/products/marketing-cloud/overview/
– Persado – https://www.persado.com/
– Adobe Sensei – https://www.adobe.com/sensei.html
– Copy.AI – https://www.copy.ai/
– Chatfuel – https://chatfuel.com/
– Zoho – https://www.zoho.com/
– Zendesk – https://www.zendesk.com/
– MobileMonkey – https://mobilemonkey.com/
– Drift – https://www.drift.com/
– Intercom – https://www.intercom.com/
– IBM Watson Analytics – https://www.ibm.com/watson
– TechCrunch – https://techcrunch.com/
– MIT Technology Review – https://www.technologyreview.com/
– AI Stack Exchange – https://ai.stackexchange.com/
– Medium Towards Data Science – https://towardsdatascience.com/
– Reddit Machine Learning – https://www.reddit.com/r/MachineLearning/
– Salesforce Einstein – https://www.salesforce.com/products/einstein/overview/
– Phrasee – https://phrasee.co/
